Essay on Effective Communication - 1773 Words

Running Head: Effective Communication 1 nbsp;nbsp;nbsp;nbsp;nbsp;In order to be an effective manager in the work force today, one must have a very good understanding of the various ways in which people interact and communicate with one another. It is critical that good leaders display the ability to effectively communicate with their associates and subordinates as well as train and encourage others to demonstrate those same communication skills. By doing so, they will promote both a healthy and efficient work environment that everyone will be sure to enjoy. nbsp;nbsp;nbsp;nbsp;nbsp;The first challenge in effectively communicating with today’s workforce is diversity. The work force today is more diverse than ever and is rapidly†¦show more content†¦People of different race Running Head: Effective Communication 3 have lived and worked together for many years but not without a fair share of problems. The United States have long been labeled as the â€Å"Great Melting Pot†, and with good reason. American culture is by far the most diverse culture in all of the world. Not only are Americans exposed to new and different ethnics groups more often, but different ethnic groups and cultures are experiencing each other for the first time in America as well. As people become more mobile on an international level, they experience a vast array of behavior. These behaviors will even vary as one moves across the country. Take for example the difference in just the northern and southern states and their preconceived notions each holds of the other. There are people in northern states that believe people of the southern states do not wear shoes or have running water in their households. Because of this false image, they automatically assume that southern people are of a lower intellect. People of southern states tend to believe that northerners are rude and uncaring which is also a misconception. These types of preconceived notions are also present for every race and culture on the planet and they differ from culture to culture for each other. It is very difficult but even more important forShow MoreRelatedCommunication : Effective And Effective Communication818 Words   |  4 PagesEffective communication is an extremely important piece in a business organization. Not only does effective communication increase work flow it also enhances and keeps good morale in the workplace. In effective communication has the reverse effect and can be an anchor on production and workplace morale. According to Rogers,† Communication failures may occur when information is not clear or to complex, which causes problems with information recall. When too much information is given at once, incompleteRead MoreEffective Communication1085 Words   |  5 PagesEffective communication Communication is primarily an exchange of information, ideas, or thoughts. This paper will focus on the process of verbal and nonverbal communication as well as the components of each. It outline the formal and informal channels of criminal channels. This paper will also list the different barriers to effective communication within a criminal justice organization. Finally it will cover strategies that can be implemented to overcome communication barriers within criminalRead MoreEffective Communication1513 Words   |  7 PagesEffective Communication Bryan Walker CJA/304 Version 4 May 5, 2014 There are many aspects to the communication process. It is necessary to take into consideration the definition of communication. Communication has been defined as a process involving several steps, among two or more persons, for the primary purpose of exchanging information (Wallace, 2009). Communication requires transmitting an idea, sending the idea through a medium, receiving the message, understanding the idea, andRead MoreEffective Communication3193 Words   |  13 PagesCommunication Communication and Effective Communication Khaled Nashaat Mamdouh HROB 501- M9- ID: 7-3691 Dr. Ahmed Amin January, 21st, 2007 A. INTRODUCTION Determining or figuring out the level of importance of communication in any organization or even between people in their daily lives is fairly impractical. No one can ever resolve the significance of communication because it is such a gigantic topic with many different definitions and understandings. Also communication and gainingRead MoreEffective Communication2513 Words   |  11 PagesINTRODUCTION†¦ Communication has existed since the beginning of human beings, but it was not until the 20th century that people began to study the process. As communication technologies developed, so did the theories. Before becoming simply communication, or communication studies, the discipline was formed from three other major studies: psychology, sociology, and anthropology. Psychology is the study of human behaviour, Sociology is the study of society and social process, and anthropologyRead MoreCommunication : An Effective Communication1318 Words   |  6 Pages1 Communication Communication remains a critical aspect of everyday life of all people across the globe, be it in the workplace, family meetings, business activity, or any other initiative that requires human interaction (Varner, 2000). According to the author stated above, communication can be only effective when both parties not only understand each other but also able to comprehend the cultural backgrounds of each other. Such understanding is essential in ensuring effective communication withoutRead MoreCommunication : An Effective Communication919 Words   |  4 PagesCommunication Communication is one of the most essential tools in management, however, effective communication is difficult to achieve when you have 150 direct reports. I rely heavily on the charge nurses, however, they have varied abilities in effectively communicating information to the staff. Consequently, there is often a lack of clarity in the communication complete miscommunication to the staff via the charge nurses. Clearly one of the most efficient ways to communicate important informationRead MoreEffective Communication780 Words   |  3 PagesEffective communication is the process of transferring information or thoughts to someone or a group of people by way of speaking, writing or body language. According to â€Å"Livestron.com† (2014), â€Å"Effective communication extends the concept to require that transmitted content is received and understood by someone in the way it was intended. The goals of effective communication include creating a common perception, changing behavior s and acquiring information† (para. 1). It is important that the personRead MoreEffective Communication And Communication Skills Essay1146 Words   |  5 Pagestogether as a team to collaborate, delegate and consult. In order for this team effort to be effective, good communication skills must exist between medical professionals. Many times, messages can be altered and interpreted differently; if the conditions for transmission barriers develop. External barriers and internal barriers, such as confusion and mental status can hinder effective communication. Communication can be both verbal and nonverbal, and it is important to understand that different culturesRead MoreEffective Communication And The Barriers Of Communication Essay1203 Words   |  5 Pagesstudy of effective communication and the barriers of communication is very important in the workplace in order for the company to be successful. Every person in the business will have to communicate in one form or anothe r. The better the communication in the workplace the better the relationships with each other. In this article I will help you to understand the processes needed in order to have effective communication in the workplace. I will discuss the importance of effective communication, the

Nike Building a Global Brand Free Essays

| Nike: Building a Global Brand| MKTG 4082W| | 1. Nike’s brand image, a set of emotions, feelings, and experiences with the brand, developed over time through advertising campaigns and consumer experiences with Nike. The core attributes of Nike’s brand image include high performance, innovation, and aggressiveness. We will write a custom essay sample on Nike: Building a Global Brand or any similar topic only for you Order Now Nike positioned itself as a company that makes products for athletes, by athletes. They tailor their products for serious/winning athletes and also stress their point-of-difference to be performance, as opposed to Reebok, whose point of difference is style. Nike is perceived as a high performance brand and they always make performance a top priority, which is a key building block for their brand image and brand equity. They designed more durable, lightweight shoes that were tailored for runners and allowed them maximize their athletic ability. Nike, from the beginning, was open to input from runners and listened to their needs and wants, sharing their true passion for running. By doing this, they were able to design a shoe that performs well and meets the demands of serious athletes. In addition to performance, Nike is an innovative brand and that can be seen by the introduction of innovative products to the market like the Waffle Trainer, Air Max, and Air Jordan shoes. When looking at the Consumer Brand Equity Pyramid (Exhibit A), Nike’s source of brand equity comes mostly from salience and performance. Nike used brand associations in order to establish a positive brand image and build their brand equity by endorsing popular, successful athletes like Michael Jordan and Tiger Woods. These associations convey the American spirit of competition and winning and work very well in the United States. Nike capitalized on how much Americans idolize their favorite athletes and it once again projected their image of high performance and their dedication to serious athletes. Their advertisement campaigns also helped build their brand equity by increasing awareness, as can be seen with the Air Max, Air Jordan, and Just Do It ads that conveyed powerful brand statements and reflected Nike’s attitudes, while remaining â€Å"provoking and unique. † Nike successfully applied their new marketing formula of blending performance and attitude through strategic product development, endorsements, and advertising, which built their equity. Their perceived quality and brand credibility is based off of high performance and innovation and their brand loyalty is strong as well, stemming from their early relationships with runners to get feedback and input. In addition, they used a â€Å"finger on the pulse† strategy to hit the streets and really find out what was on the minds of consumers, in terms of brand perceptions. Another source of brand equity for Nike is their Swoosh logo and as of 2000, 97% of Americans recognize it. 2. I am not surprised that the irreverence characteristic of Nike advertising in the U. S. id not sit well with many European consumers. The culture in Europe differs from the one in America and European consumers vary in significant ways from Americans. Nike introduced many changes in their marketing mix to tap into the European and Asian markets. They established a grassroots allegiance of local sports teams, mainly with soccer, tennis, and rugby. In addition, they evolved their marketing str ategy to a two-tiered approach. Individual markets featured ads with local stars, while all of Europe saw ads that featured popular sports like soccer, tennis, and track. Nike also focused its attention on the 1992 Barcelona Olympics, raising their overall global advertising and promotion budget to $240 million. With the rising popularity of basketball in Europe and Asia, Nike also planned to lead its marketing charge with its strong stable of basketball superstars. In addition, Nike implemented a global advertisement campaign during the 1994 World Cup, recognizing that soccer was the best way to enter new markets. In Asia, Nike abandoned its brash advertising attitude and celebrated local athletes as heroes in their ads. Overall, Nike had a kinder, gentler marketing approach with ads that projected a more international image (use of Tiger Woods and Ronaldo in ads). Nike’s new focus was to be seen as culturally, geographically, and personally relevant to local consumers abroad. I am not surprised that the advertising did not sit well with many Europeans because of the vast difference in the cultural aspects. Europeans saw Nike’s marketing actions as intimidating and too aggressive. Also, the brand did not have the history or heritage in the market and was starting more from scratch. In addition, fashion trends inevitably changed which caused Nike to be behind the curve. 3. To become a global corporation, Nike had to adopt a globalized strategy to build their global brand equity. They did this by broadening their portfolio of athlete endorsements and focusing their ad campaigns on different sports that were more popular in those areas. They kept the essence of the brand, the same core values, and stayed consistent with their marketing communications, but tailored to different regions by using local athletes. This was possible because they had 90% control of the marketing advertisement strategies in Europe and were able to stay consistent. As I mentioned before, Nike also sponsored global events like the Olympics and the World Cup, which increased their credibility and awareness on a global scale. Nike also reduced their overwhelming use of the Swoosh logo and their overall aggressiveness in their advertisements. In Asia, Nike was able to improve its brand equity by establishing the Corporate Responsibility Division and celebrating local athletes as heroes in ads. Exhibit A How to cite Nike: Building a Global Brand, Essay examples

General Anxiety Disorder and Suicidal Ideation

Question: Identify a health care issue that interests you and explain why. Develop a rationale using evidence-based research, including: 1) The background. 2) Statistical findings. 3) Probable stakeholders. 4) Logical conclusions. Design an implementation plan for the project, including: 1) A communications plan. 2) Creation of a design and implementation team by roles. List the strategies you would use to lead the team to success and identify potential obstacles that may be faced, along with plans to deal with them.? Answer: Identification of a health issue in United States: Heart disease is very common and dangerous phenomenon within United States. Majority of people in America are very fat. They suffer from obesity also. This obesity has led to the serious disease like heart diseases, arthritis etc (Urmc.rochester.edu, 2015). In this case, the major focus is on heart disease among American people. Both men and women of America suffer from severe heart disease. Every year, this disease has killed a large number of Americans. Therefore, heart disease and issues regarding this disease are the major areas of interest. Background information: Heart disease is a common disease for the people of all over the world. However, the people of United States suffer most from the heart disease. Obesity is most common phenomenon among the Americans. This obesity has led to the emergence of coronary artery disease among most of the people of America. Obesity as well as being overweight has led to several critical issues like heart diseases among men and women and children within overall regions of United States (Stavans, 2010). The American Heart Association has stated that, heart disease causes strokes and heart attacks. It has killed many people with the combination of different forms of cancer. However, the practices of smoking and eating practice of junk food has led to the obesity and high weight among the people. Therefore, these practices can led to the overweight of the body thus cause for different diseases of heart (Revilla Beltri, 2013). Most of the deaths among Americans can cause by severe heart diseases. However, African Americans are most of the victims of this heart disease. Coronary heart disease has killed over 370,000 people per annum. 735,000 Americanshave heart attack per year. Heart disease is the second most common disease after cancer among different ethnic groups of America. Whites and African Americans are the most victims of this heart disease. Statistical findings: Races of different ethnic groups Percentage of Deaths African Americans 24.5 Whites 25.1 American Indians or Alaska Natives 18.0 Hispanics 20.8 Asians or Pacific Islanders 23.2 All 25.0 Source: www.cdc.gov However, Ai,Weiss Fincham (2014) discussed that, 610,000 American peopledie from diseases of heart within different races of United States. In 2009, mostly men died from the heart disease. Annually 370,000 people died from Coronary heart disease. However, from the surveys of 2010, it has been stated that many people do not know the sign of heart problem. Most of the people know that the only symptoms of heart disease are chest pain. However, there are other minor and major systems those should also be understood by the common people. They do not even know that the obesity is one of the most common factors of heart disease. 47% cardiac deaths have been occurred outside the hospital for low knowledge of people. The people often do not have any idea about the early warning signs. As discussed by Green et al. (2012), major early warning signs are Shortness of breath, discomfort or chest pain, pain in upper parts of the body, nausea, cold sweats. However, the risk factors of heart disease are high rate of LDL cholesterol, smoking as well as high blood pressure and obesity or over weight. Half of the Americans have all risk factors those can lead to the severe heart disease. On the other hand, poor choice of diet, physical inactivity, Excessive use of alcohol have affected upon the health condition of Americans. Probable Stakeholders: The stakeholders are from different groups, those are internal and external stakeholders. In this project of reducing heart disease, the internal stakeholders are project managers, team leaders, team members. On the other hand, the external stakeholders are general people especially from the religion of African American, Hispanics and White Americans. Heart diseases have killed most of the women within America. Ninety percent women have victimized by different risk factors of heart disease. People of young ages are the most victims of heart disease. Designing an implementation plan for project: However, in order to reduce the issues of heart diseases among the Americans large project with effective team and communication should be presented by the project organization. A communication plan: The team should build an effective plan of communication that can be helpful for providing the latest information about awareness of heart disease. Most of the common people do not have the idea of minor and major symptoms (Martin Soldo, 1997). They do not also have the idea that their eating practices and bad habits can help in order to grow different types of diseases of heart. However, this project can include some of the communication methods by utilizing different types of medium; those are as follows: Seminar: The project should include some seminars for communicating some effective information about the causes of heart diseases to the common people. Project should organize different seminars with the help of eminent Doctors and professionals who can deliver important notifications to the people. Workshop: Apart from organizing seminars, some workshops can be organized by the project organization. This workshop will include daylong activities including the causes as well as remedies of heart diseases to the people. This workshop will discuss about the dangerous situations of smoking and bad effect of excessive use of alcohol. Road shows: The project should include some road shows for the people. This road show will include some eminent celebrities who will share some bad experiences about heart diseases. Therefore, they will also demonstrate that obesity is one of the most common causes for heart disease. Advertisement campaign: The project should deliver some print or billboard advertisements those will contain some effective information about the data, statistics of heart diseases among Americans and rest of the world. Leaflets and Posters: These will deliver information about the remedies of heart diseases. These posters will be given to the people for enhancing the good eating and health practices among the society. Designing and implementation of team by individual role: However, with the help of Belbins team role model people with different area of expertise should be projected for different actions of this particular project. People with marketing and public relation knowledge will be involved within the advertisement campaign process. On the other hand, Harley Dillard (2005) argued that, people with creativity always can write posters and leaflets with effective information and creativity. Therefore, creative writers should be given responsibility in order to produce successful posters and leaflets those can be able to attract the people at a glance. Leaflets will be sent to the general people of the area. Popular and crowded place should be selected for delivering leaflets and posters. Apart from these, people from event management background should be involved within the program of organizing seminar, road shows and workshop on particular topic. However, marketing people also should contact some eminent personality on given topic (Koehlmoos, An war Cravioto,2011). Whole project require some times to be completed by the organization. Therefore, they can start with leaflet, posters and different types of advertisements campaign process. After the successful completion of these advertisement techniques, event organization should implement the process of seminars, workshops and effective road shows for the people. Conclusion: With the help of this project, awareness can be distributed among the common people of different regions of America. Heart disease is a very serious issue for the people. However, it should be reduced by extensive knowledge among the people within the American society. Reference list Ai, A., Weiss, S., Fincham, F. (2014). Family Factors Contribute to General Anxiety Disorder and Suicidal Ideation Among Latina Americans. Women's Health Issues, 24(3), e345-e352. doi:10.1016/j.whi.2014.02.008 Gender Differences in Perceived Risks and Benefits of Quitting Smoking among Korean Americans. (2014). J Womens Health, 03(05). doi:10.4172/2325-9795.1000160 Green, K., Doherty, E., Fothergill, K., Ensminger, M. (2012). Marriage Trajectories and Health Risk Behaviors Throughout Adulthood Among Urban African Americans. Journal Of Family Issues, 33(12), 1595-1618. doi:10.1177/0192513x11432429 Harley, D., Dillard, J. (2005). Contemporary mental health issues among African Americans. Alexandria, VA: American Counseling Association. Koehlmoos, T., Anwar, S., Cravioto, A. (2011). Global Health: Chronic Diseases and Other Emergent Issues in Global Health. Infectious Disease Clinics Of North America, 25(3), 623-638. doi:10.1016/j.idc.2011.05.008 Martin, L., Soldo, B. (1997). Racial and ethnic differences in the health of older Americans. Washington, D.C.: National Academy Press. Prevention, D., Prevention, C. (2015). CDC - DHDSP - Heart Disease Facts and Statistics. Cdc.gov. Retrieved 6 June 2015, from https://www.cdc.gov/heartdisease/statistics.htm Revilla Beltri, J. (2013). Response to Potential Regulatory and Commercial Environment for Biosimilars in Latin America  by Azevedo et al. Value In Health Regional Issues, 2(2), 331-332. doi:10.1016/j.vhri.2013.05.007 Stavans, I. (2010). Health care. Santa Barbara, Calif.: Greenwood. Urmc.rochester.edu,. (2015). Top 10 Most Comment Health Issues - Common Senior Health Issues - Senior Health - University of Rochester Medical Center. Retrieved 6 June 2015, from https://www.urmc.rochester.edu/senior-health/common-issues/top-ten.aspx